SM Foundation, Inc. through SM Seaside City Cebu sends relief goods to the fire victims in Barangay Punta Princesa, Cebu City. SM Foundation Inc. was one of the first to respond to the needs of the fire victims temporarily taking shelter in Punta Princesa Elementary School.
Through a solid partnership with the Cebu City’s Department of Social Welfare & Services, the SM Foundation reached out to affected families in times of need.
The corporate social responsibility program called Operation Tulong Express is a social good program of SM Foundation in collaboration with SM Supermalls and SM Markets which aims to address the needs of communities during calamities and crises.
The SM Foundation is the heart of the SM group of companies focused on social inclusion by nurturing and caring for underserved communities where SM is present. SM’s CSR arm is committed to serve by supporting and empowering our host communities through education, healthcare, shelter, disaster response, farmers’ training, environmental programs and care for persons with special needs.