In celebration of empowered womanhood and the upcoming Mother’s Day, Ultra Beauty Institute, led by renowned OB-GYN, hysteroscopic, laparoscopic, and cosmetic surgeon Dr. Melinda Chiong, partnered with BTL Aesthetics to host Ultra Bloom: A Pre-Mother’s Day Affair, an exclusive afternoon of self-care, technology, and timeless beauty.
Held at the elegant Ultra Beauty Institute, the event welcomed members of the press, digital influencers, and special guests to experience firsthand the latest in non-invasive beauty innovations featuring the Emface Submentum and Eye Applicators, and the holistic body-enhancing benefits of Emsculpt NEO.
Ultra Beauty Institute CEO Dr. Maria Melinda Chiong
“This is a celebration of beauty that goes beyond skin-deep,” said Dr. Chiong in her welcome remarks. “As a doctor and a mother, I’ve always believed in empowering women to feel strong, confident, and cared for, and that’s exactly what today is about.”
Spotlight on Innovation: EMFACE & EMSCULPT NEO
During the presentation by BTL Aesthetics, guests were introduced to Emface, a revolutionary non-invasive treatment that lifts and tones the face by stimulating muscles and boosting collagen all without needles or downtime. Guests were among the first in the country to experience the new Emface Eye Applicator, designed to lift the delicate periorbital area, and the Submentum Applicator, which targets the chin and jawline for enhanced facial contouring.
Marissa Galo of BTL Aesthetics
Meanwhile, Emsculpt NEO impressed attendees with its dual power to build muscle and burn fat, offering not only aesthetic results but also benefits tied to core strength, improved posture, and long-term wellness, making it a favorite among those prioritizing both beauty and longevity.
Real Results, Real Voices
The event also featured live patient testimonials, with real Ultra Beauty clients sharing their transformative experiences with Emface, including improved facial definition, eye lift effects, and newfound confidence.
From left to right: Katrina Sia; Holiday Inn Cebu General Manager Gibeth Gloria; Noreen Tseng-Fernandez; Danessa Onglatco; Dr.Melinda Chiong; Ms. Chinggay Utzurrum; Kara Rodriguez (Ultra Influencer); Petrina Lim; Ms. Minerva Newman
From Left to right: Marissa Galo (BTL Aesthetics); Dr. Melinda Chiong; Gibeth Gloria (GM of Holiday Inn Cebu); Tahnee Sunga (BTL Aesthetics)
RMA News President Mr. Robby Alugar
Following the presentations, a live Q&A session gave media and influencers the opportunity to speak directly with Dr. Chiong and the BTL team about the science, safety, and outcomes of these advanced treatments.
A Strategic Growth Opportunity in the Beauty Sector
Events like Ultra Bloom highlight the growing consumer demand for science-backed, non-invasive aesthetic solutions in regional markets like Cebu. With the global aesthetics industry expected to surpass USD 25 billion in the coming years, partnerships such as that of Ultra Beauty Institute and BTL Aesthetics demonstrate the strong business case for investing in advanced beauty technologies and expanding premium medical aesthetic services beyond Metro Manila.
Ultra Beauty Institute Nurse and Clinic Manager Ms. Catherine Chua
Emface Eye Applicator
Emface Submentum Applicator
Guests enjoyed a luxurious experience complete with a live violinist, a beautifully curated grazing table, a photo wall, an interactive photo booth, and a fresh flower bouquet giveaway, underscoring the event’s message of celebrating women in full bloom.
About Ultra Beauty Institute
Founded by Dr. Melinda Chiong, Ultra Beauty Institute offers advanced medical aesthetic treatments with a personalized, woman-centric approach. Combining the expertise of cosmetic surgery and OB-GYN care, the clinic is known for delivering natural, safe, and science-based beauty solutions.
About BTL Aesthetics
BTL Aesthetics is a global leader in non-invasive aesthetic medical technologies. With breakthrough innovations like Emface, Emsculpt NEO, and Exion, BTL continues to shape the future of beauty through cutting-edge science and superior patient outcomes.
To Book an Appointment, contact Ultra Beauty Institute:
296 V. Rama Avenue Calamba, Cebu City, Philippines
ultra.beauty.institute@gmail.com
+63 998 991 6888
