This Valentine’s season, love takes center stage at SM Supermalls in Cebu as romantic sights, flavor-packed food trails, music-filled hangouts, pet-friendly celebrations, and heart-fluttering shopping experiences light up SM City Cebu, SM Seaside, SM J Mall, and SM City Consolacion.
From dreamy date spots and barkada bonding to solo self-care moments, Cebuanos can max-out the season of hearts through thoughtfully curated Valentine experiences unfolding in one love-filled weekend.

At SM City Cebu, shoppers can step into a rosy wonderland at the Happy Hearts’ Hub at the Rotunda of its Main Mall, where a striking pink installation filled with bouquets, chocolates, teddy bears, and Valentine-ready gifts sets the mood for romance until February 28. A charming dome-style photo spot offers the perfect backdrop for capturing moments with loved ones, striking cute poses with the barkada, or indulging in a solo glow-up snap. Mallgoers can also enjoy flavorful Valentine treats through Taste the Feels at participating restaurants until February 15, alongside the Luv Vibe Pop-Up featuring themed finds and gifting ideas, also available until February 15. Couples and families are invited to join Pop & Play activities on February 14 at the Rotunda of the Main Mall.



Over at SM Seaside, diners can go on a flavor-filled date trail with Taste the Feels at participating restaurants from February 1-14, while the Luv Vibe Pop-Up at the Mountain Wing Atrium brings themed treats, stylish finds, and gifting ideas until February 28. Valentine’s Day itself turns rhythmic with AfroLuv Beats on February 14, followed by Luv Furrever on February 15—creating heartwarming moments for couples, families, and furry companions alike.

Completing the romantic circuit, SM City Consolacion adds its own flair to the season of hearts with feel-good Valentine activities for couples, families, and friends. Mallgoers can enjoy romantic tunes at the Luv Playlist on February 14 at the Cinema Lobby, gather for the heartwarming Luv Furever on February 15 at the Event Center, and browse themed treats and gift ideas at the Luv Vibe Pop-Up at the Mall Atrium from February 1 to 28—making every visit a sweet stop for love-filled moments.



Meanwhile, SM J Mall adds a cozy and trendy twist to Valentine’s weekend with the ongoing Cebu Matcha Fest, featuring a curated selection of green tea–inspired drinks and desserts perfect for laid-back dates and barkada catch-ups. From creamy matcha lattes to inventive sweets, the festival invites mallgoers to sip, savor, and slow down—making it an ideal stop for couples, friends, and solo treat-yourself moments alike, running until February 15.

This February, turn every mall visit into a love-filled memory. Whether you’re out on a date, celebrating with friends, spoiling your pets, or treating yourself, go max-out the Valentine’s weekend at Cebu’s favorite lifestyle destinations, only at your most-loved SM Supermalls.











