Cebu Travel Catalog International (CTCI), Cebu’s premier travel and tourism exhibition, will celebrate its 10th anniversary in 2026 under the theme “Wander Beyond Borders,” marking a decade of growth, collaboration, and global engagement in the travel industry.
CTCI 2026 will be held from February 13 to 15, 2026, at Ayala Center Cebu, bringing together local and international tourism stakeholders, travel brands, destination partners, and travel enthusiasts in a three-day showcase highlighting emerging trends and opportunities in global travel.
Cebu Travel and Tours Association (CTTA) President Alan Carvajal said the milestone reflects the collective efforts of industry partners over the past decade.
“CTCI has grown because of ten years of shared journeys, strong partnerships, and a collective passion for travel. Our milestone reminds us of how far we have come together,” Carvajal said.
Since its launch, CTCI has evolved from a regional travel showcase into a trusted industry platform connecting destinations, businesses, and travelers. The event has played a key role in promoting Cebu as a gateway to the Philippines while strengthening international tourism linkages.
CTTA Vice President and CTCI Chair Baby Dy said the anniversary also signals a renewed commitment to global collaboration.
“As we celebrate ten years of Endless Journeys, CTCI 2026 reaffirms its commitment to building global connections and inspiring travel experiences that go beyond borders,” Dy said.
The 2026 theme reflects the changing landscape of travel and CTCI’s own evolution, encouraging exploration beyond familiar routes and traditional perspectives.
CTCI 2026 is supported by a broad network of partners. Co-presenters include Turkish Airlines, Philippine Airlines, and Newport World Resorts. Gold Partners are NUSTAR Resort Cebu, Cebu Safari and Adventure Park, El Mar Resort, Turkish Airlines, Hong Kong Tourism Board, and Jpark Island Resort and Waterpark Mactan. Bronze Partners include the Korea Tourism Organization, Bai Hotel Cebu, Amadeus, and Golden Sands Destination Resort.
The event’s airline partners include Sunlight Air, Cathay Pacific Airways, Emirates, Turkish Airlines, and STARLUX Airlines. PLDT, Ayala Center Cebu, the Department of Tourism, Cebu City, and the Department of Trade and Industry are among its event partners, with United Neon serving as official media partner.
CTCI 2026 will feature 73 exhibitors, including tourism boards such as the Hong Kong Tourism Board and the Korea Tourism Organization, as well as major hotels and leisure destinations like NUSTAR Resort Cebu, Jpark Island Resort and Waterpark Mactan, Crimson Resort and Spa Mactan, Radisson RED Cebu, Mövenpick Hotel Mactan Island Cebu, and Cebu Safari and Adventure Park.
Travel agencies, banks, insurance providers, and tourism service companies will also participate, highlighting the breadth and scale of the exhibition.
CTCI also acknowledged the continued support of industry partners, including Alice Queblatin of the Cebu Alliance of Tour Operations Specialists (CATOS), citing her role in strengthening regional and international tourism collaboration.
As it marks a decade of partnerships and progress, CTCI 2026 looks ahead with renewed purpose, inviting industry stakeholders and travelers to take part in shaping the future of travel.
CTCI 2026 opens in February at Ayala Center Cebu, continuing its journey as a platform where destinations connect and borders fade.
