Business

Anjo World visitors reaches pre-pandemic level

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IRENE SINO-CRUZ

Anjo World Theme Park is project to surpass number of guests achieved before the pandemic occurred by the end of the year.

Anjo World president Chester Lim bared this good news during the signing of the memorandum of agreement with the Cebu Cordoval Link Expressway Corp. (CCLEC) held Friday, June 24, 2022, at the theme park complex.

Under the agreement, Anjo World will be providing P100 discount to motorists who could present tickers issued by the CCLEC after passing through the Cebu Cordova Link Expressway, an 8.9-kilometer bridge that has now become a tourist attraction in itself.

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Anjo World Theme Park President Mr. Chester Lim

“I’m happy to say that starting as early as March of this year, we are hitting pre-pandemic already. That’s very encouraging result coming out of the pandemic for the past two years,” Mr. Lim told media during the press conference held following the signing of the MOA with CCLEC.

The agreement aims to establish a Sales Promotion Partnership entitled “BRIDGING THE FUN IN CEBU,” which took effect starting Saturday, June 25, 2022 until November 29, 2022.

Just like other businesses, Anjo World is now experiencing an increase in their visitors as more and more people, especially families, are now going to the theme park.

Mr. Lim noted that even hotels are now doing better while flights are now fully booked. “This is a very encouraging sign for the tourism industry. With that trend going on, we’re hoping that we will surpass, we will be better than pre pandemic (levels) by the end of the year” he added.

With these positive developments, Anjo World also has plans to offer more to theme park guests.

With increase traffic, Anjo has plans to open a new attraction by the end of the year, Mr. Lim also disclosed.

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(L-R) Ms. Josiefe Lim, Chairman and CEO of CBI Group of Companies; Anjo World Theme Park President Mr. Chester Lim; CCLEC President and General Manager Mr. Allan Alfon and CCLEC Senior Legal Manager Atty. Rosemarie Versoza

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Under this MOA, Anjo World will give Cebu Cordova Link Expressway (CCLEX) motorists a discount of P100 for every purchase of one Day Adventure Pass upon the presentation of a CCLEX toll receipt. However, each motorist can avail of the discount for a maximum of four tickets per receipt in per day.

Meanwhile, Snow World will be joining the promo as soon as they can come up with the mechanics, said Cedric Reyes, head of sales and marketing for Anjo World.

Anjo World is Cebu’s first outdoor theme park, featuring more than 12 world-class rides and attractions for the Filipino family to enjoy. The rides include the 200-foot-high Ferris wheel, the tallest in the Visayas; the “Anjo Eye” and a spinning roller coaster “The Pharoah.”

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(L-R) CCLEC Assistant Marketing Manager Kendall Roa; CCLEX Communication and Stakeholder Management Manager Jasmin Suma-oy; CCLEC Senior Legal Manager Atty. Rosemarie Versoza; CCLEC President and General Manager Mr. Allan Alfon; Anjo World Theme Park President Mr. Chester Lim; Ms. Josiefe Lim, Chairman and CEO of CBI Group of Companies; Mr. Cedric Reyes, Head of Sales and Marketing for Anjo World Theme Park; and CCLEC Corporate Communication Specialist Princess Dawn Felicitas

Family-oriented rides such as Golden Carousel, London Taxi bumper cars, Space shuttle, among others are also available.

Also located inside the park is Snow World, a winter-themed attraction that features the sights of different larger than life ice sculptures in a negative 10 degrees temperature indoor facility setting.

Guests of all ages are welcome, whether vaxxed or not.

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The Anjo World Theme Park is open from 12 noon to 8 pm Wednesdays to Fridays and from 10 am to 8 pm on Saturdays and Sundays.